An independent guide to designer labels and how outlet pricing works. We don't sell anything and aren't affiliated with the brands described.

Designers

Seven labels

Each page has the brand's basic facts, sourced, and a short note on buying it below list price.

Off-WhiteVirgil Abloh's Milan label, founded 2013.EternaShirt maker from Passau, known for non-iron cotton shirts.MonclerDown jackets since 1952; owner of Stone Island since 2021.Bottega VenetaVenetian leather house, famous for intrecciato weaving.Stone IslandMassimo Osti's fabric-research label from 1982.KenzoParis house founded by Kenzo Takada in 1970, part of LVMH.VersaceGianni Versace's Milan house, owned by the Prada Group since 2025.